H3 Max
AI Image Model

GPT Image 2

Turn detailed creative direction into production-ready images

Explore GPT Image 2 for text-to-image creation and reference-led editing, with stronger instruction following, readable text, complex layouts, product visuals, character systems, and flexible high-resolution formats.

Creative workspace

GPT Image 2

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What is GPT Image 2?

GPT Image 2 is OpenAI's image model for generating and editing pictures from text. It is the one to reach for when the image has to contain readable words — signage, packaging, a poster — because it renders lettering more reliably than most image models.

How the people who built the model describe it:

“The OpenAI API lets you generate and edit images from text prompts using GPT Image models, including our latest, gpt-image-2.”
OpenAI image generation guide

GPT Image 2 at a glance

Modes
Generate + edit
Strength
Typography + instruction
Output
Up to 4K

What you can make with the GPT Image 2 tool

These are the jobs people actually bring to GPT Image 2, and the settings each one needs.

01

Posters, covers, and infographics

Build editorial layouts with headlines, labels, charts, and multilingual copy while giving the model an explicit visual hierarchy.

02

Product and brand campaigns

Place products in art-directed scenes, define lighting and materials, and include campaign copy without building every element by hand.

03

Characters and visual systems

Develop character sheets, storyboards, and related creative assets from a shared brief or reference image, then refine the parts that need another pass.

GPT Image 2

Why creators choose GPT Image 2

GPT Image 2 is most useful when an image must do more than look attractive. It can follow layered direction, organize information, preserve useful reference details, and adapt one idea across practical publishing formats.

Follow detailed visual directionOfficial model example · OpenAI

01

Follow detailed visual direction

Describe the subject, setting, camera, lighting, palette, composition, and relationships between objects in one structured brief. The model is designed to keep more of those constraints working together.

Build dense text and editorial layoutsOfficial model example · OpenAI

02

Build dense text and editorial layouts

Use quoted copy and a clear hierarchy to create posters, magazine covers, menus, diagrams, and infographics. GPT Image 2 improves dense text rendering, but important wording should still be proofread.

Create product and campaign visualsOfficial model example · OpenAI

03

Create product and campaign visuals

Direct the placement, reflections, materials, packaging, supporting props, and campaign message together for a more coherent advertising concept.

Develop consistent creative systemsOfficial model example · OpenAI

04

Develop consistent creative systems

Use a reference image and explicit invariants—such as identity, costume, palette, or product design—to guide character sheets and related campaign assets across iterations.

Compose for the final formatOfficial model example · OpenAI

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Compose for the final format

Plan the composition for square, portrait, landscape, or ultrawide placement from the start, then choose 1K for exploration or a larger output for final delivery.

GPT Image 2

Choose with context

Where GPT Image 2 is the right call, and where a different model does the job better.

Primary input

A structured prompt, with an optional reference image for editing

Best fit

Typography, complex layouts, product campaigns, and deliberate art direction

Editing behavior

Describe what must change and what must remain invariant in the source

Output planning

Draft quickly at 1K, then choose 2K or 4K when detail and delivery size matter

When to compare another model

Test an alternative when the priority is the fastest low-cost iteration rather than text, layout, or edit control

How to use the GPT Image 2 workspace

01

Choose generation or editing

Start from text alone for a new composition, or upload a reference image when you need to transform an existing visual while retaining selected details.

02

Write a structured creative brief

State the subject and action first, then add composition, camera, lighting, style, and constraints. Put required on-image wording in quotation marks and describe its hierarchy and placement.

03

Select the delivery format

Match the aspect ratio to the destination before generating. Use 1K for fast exploration, then move to 2K or 4K when the final asset needs more output detail.

04

Review before final delivery

Continue the draft in Studio, then inspect exact wording, small typography, faces, hands, brand details, and edge quality. Revise the prompt with one clear correction at a time.

GPT Image 2 questions, answered

Start Creating With GPT Image 2

Set up the brief now, then continue in the shared Studio workspace.